In today's ever-changing technology, global technology giants continue to promote the development and transformation of the industry. From January 7th to 10th local time, the International Consumer Electronics Show CES 2025 was grandly opened in Las Vegas, USA. The exhibition attracts more than 4,500 exhibitors from all over the world, and more than 138,000 people are expected to attend.

(CES official poster).

As the world's largest, most authoritative and influential science and technology feast, CES, known as the "Spring Festival Gala of Science and Technology", is not only a platform to display the latest scientific and technological achievements, but also an important window to predict future scientific and technological development trends.

Focusing on the "hard technology" enterprise in the laser display industry, Guangfeng Technology (688007. SH) has deep technical accumulation and market influence in the field of laser display. In this CES2025, Guangfeng Technology not only showcased its latest home display products, but also discussed the cutting-edge technical strength and innovative products in the field of home audiovisual with industry elites from all over the world.

The industry's first split fiber optic machine

At present, the global projection industry sales volume is as high as 20 million units per year, and Guangfeng Technology has fully demonstrated its deep accumulation in the research and development of core components for home use and market layout by virtue of technological innovation. At this CES site, in terms of products, Guangfeng Technology launched two new products this time.

First of all, it is the industry's first split fiber optic machine solution, which separates the light source from the lens for the first time while ensuring that the display effect remains unchanged, effectively improving the heat dissipation efficiency, reducing the product volume, greatly improving the flexibility of product design, and greatly subverting the inherent form of projection and greatly expanding the use scenarios of projection.

(Example diagram of split fiber optic machine solution).

The latest ALPD 5.0 Pro smart projection

In addition, Guangfeng Technology also brought the latest ALPD 5.0 Pro super panchromatic laser technology based on the ALPD technology platform for home intelligent projection. ALPD 5.0 Pro technology not only significantly improves brightness and color performance, but also performs well in eliminating speckle through innovative light source architecture and dynamic modulation technology.

(equipped with ALPD 5.0 Pro home smart projection).

This technology realizes the efficient fusion of six light sources of RGB laser and RGB LED, supports the switching of multiple light source modes, and flexibly meets the needs of different scenarios. At the same time, through the super optical zoom lens, the full-focal length lossless image quality is realized, which can allow customers and consumers to obtain unparalleled cinema-level image quality at a cost-effective price.

Compared with ALPD5.0 technology, 5.0 Pro has also been further optimized in terms of energy efficiency, providing a peak brightness of 5000 lumens and a peak contrast ratio of 5000:1, and the company has also integrated its own software-based dynamic backlight technology, which can greatly improve the contrast level. This innovation has been applied to laser TVs and ALPD 5.0 projectors, capable of a dynamic contrast ratio of more than 10,000:1, providing users with a richer and more immersive viewing experience.

GoogleTV home projection is in the spotlight

It is worth mentioning that,As early as last year6Bootcamp summit,Fengmi projection, a subsidiary of Guangfeng, provides ODM solutions,Develop Google TV's projection brand。

(CES2025 peak meter exhibition area).

CES2025 scene,Fengmi Technology exhibited two new laser TVs equipped with Google TV——Formovie Theater Premium andFormovie Cinema Edge。 It fully meets the diverse needs of home entertainment, gaming experience and business applications, and sets a new benchmark for large-screen display and smart projection experience in homes around the world.

(Formovie Cinema Edge laser TV).

This cooperation will not only accelerate the layout of Guangfeng Technology in the global market, but also further consolidate Google's leadership position in the field of smart TVs.

One-stop solution for all price segments

Founded in 2006, Guangfeng Technology has been focusing on the research and development of core technology and underlying technology architecture for more than ten years. The company adheres to the development strategy of core technology + core devices combined with multi-scenario applications, continuously deepens the research and development of ALPD technology, and is committed to realizing the wide application of ALPD laser technology in various fields. Guangfeng Technology's core business includes core devices and complete machine customization services, and can provide global consumers with various types of optical machine, screen and complete machine customization services.

Chen Zhi, general manager of Guangfeng Technology's home core device division, said, "We are able to provide core projection devices and complete solutions for the consumer market, covering the full price range from $99 to $9999, and have Google certification qualifications, which can combine software and hardware to quickly respond to customers with one-stop solutions." ”

(Chen Zhi, general manager of the Household Core Devices Division, was interviewed by the media on the spot).

In addition to the home entertainment field, Guangfeng Technology's home core business is also actively exploring market opportunities for embedded AR and IoT wearable devices, using display technology as the core component of IoT devices and mobile wearable products, so as to further expand the application scope of its advanced optical solutions.

"Through CES 2025, we hope to fully demonstrate Guangfeng Technology's technical strength and resource integration capabilities to overseas potential customers, including traditional projector brands, professional audio and video customers, as well as the portable high-brightness outdoor camping and RV markets," said Chen Zhi.

According to the data, the theme of this year's CES2025 is "Dive in", emphasizing the combination of human beings and innovative technology, exploring how to "dive" into the future, and artificial intelligence (AI) is one of the core themes of this exhibition.