Zara's Sister Brand Uterque Opens Its Flagship Store on China's Tmall
Liao Shumin
DATE:  Aug 22 2018
/ SOURCE:  Yicai
Zara's Sister Brand Uterque Opens Its Flagship Store on China's Tmall Zara's Sister Brand Uterque Opens Its Flagship Store on China's Tmall

(Yicai Global) Aug. 22 -- The high-end brand Uterque under Spain's quick fashion group Industria de Diseno Textil -- better known as Inditex -- debuted its flagship store on Alibaba Group Holding's Tmall ecommerce website yesterday. 

Inditex's units include Zara, Pull&Bear, Massimo Dutti, Bershka, Stradivarius and others.

The speed with which these new products come onto the market is the same as occurs globally, with new arrivals every week. The outlet now has more than 300 of these goods on sale, online news portal Jiemian reported.

Uterque, Inditex's youngest brand, was established in 2008. The name comes from a Latin word meaning 'each of two.' Its main business is handbags, shoes, leather, products, scarves, glasses, umbrellas, hats and other fashion accessories. It also sells clothing and leather garments. Uterque has over 80 stores in 16 countries and regions, public information shows.

Inditex is starting to pay more attention to e-commerce channels. Since its introduction in 2011, its online business has spread to 47 countries and regions around the world. Its e-commerce channel sales rose by 41 percent in the fiscal year ending Jan. 31, making up 10 percent of its total revenue of about EUR2.53 billion (USD2.9 billion).

E-sales are becoming its most important growth driver. Uterque has not yet opened any offline stores in mainland China, but already has plans to do so.

Editor: Ben Armour

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Keywords:   Uterque,Tmall Flagship Store,Inditex