(Yicai) Aug. 20 -- Black Myth: Wukong, an action role-playing game developed by China's Game Science, saw more than 1 million people playing the game within an hour of its launch, while shares of its publisher Zhejiang Publishing & Media surged by their daily limit.

Zhejiang Publishing & Media [SHA: 601921] soared 10 percent to close at CNY9.57 (USD1.34) a share in Shanghai today, a record high since June last year.

Black Myth: Wukong launched on Windows and Sony's PlayStation early today after seven years of development. It topped leading digital distribution platform Steam with 1.43 million concurrent online players as of 3.30 p.m.

Hangzhou-based Zhejiang Publishing & Media oversees the content review and publishing application of Black Myth: Wukong. The game's standard version costs USD59.99 on Steam and PlayStation's US store, while the deluxe edition is priced at USD69.99.

Since launching pre-orders in June, Black Myth: Wukong topped Steam's selling rank multiple times. Based on the number of players, its sales have exceeded CNY400 million (USD56 million).

The stock of other companies related to Black Myth: Wukong also surged today.

Shares of Huayi Brothers Media [SHE: 300027], a Beijing-based film and television drama producer with about a 5.2 percent stake in Hero Games, an early investor in Game Science, closed 19 percent higher at CNY2.94 each in Shenzhen.

Citic Press [SHE: 300788] soared by the exchange-imposed daily trading limit of 20 percent to end at CNY29.86 (USD4.18) a share after the company said it took part in publishing Black Myth: Wukon's design works, which are collections of character settings and background information.

Editor: Martin Kadiev