(Yicai Global) July 20 -- Shandong Sun Paper Industry JSC Ltd. [SHE:002078] will work with a Beijing-based internet company to develop high-gross-margin paper products tailored for mothers and babies.
Shandong Sun Paper said yesterday that it has signed a strategic cooperation agreement with Beijing Zhongming Century Technology Co. and will collaborate with Babytree.com, a leading online platform for mothers and babies owned by Zhongming Century Technology, to make premium food-safe paper products for moms and babies as well as related goods.
Shandong Sun Paper did not provide financial information about the collaboration.
Shandong Sun Paper said its Suyappy diapers, which were custom-made for Babytree.com, have been on sale on the platform since July 15, and tissues for mothers and little ones co-created by the two companies will be unveiled and go on sale on the site today.
Babytree.com operates an online parenting community and provides related commercial services.