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(Yicai Global) Sept. 29 -- As of yesterday, box office receipts for IMAX China Holding Inc. [HK:1970] in September had exceeded USD22 million (CNY1.45 billion) to set a new record for its ticket sales in China in the ninth month.
One after the other in the past month several blockbusters that landed on the silver screen of -- Dunkirk, Spiderman, Return of the Heroes, War for the Planet of the Apes -- have all set new box office records.
Of the recent top-performing 20 films, 15 have shown in IMAX theaters, a circumstance that fully demonstrates the release of the latent box-office force of IMAX's technology, brand and high-grade content.
The aim of the parent IMAX Corp. [NYSE:IMAX] in setting up IMAX China is to monitor the continuing growth of former's business in the Greater China region. As an entertainment provider, IMAX Corp. is the preeminent platform distributing major movies everywhere throughout the world.