Daimler Gets Green Light for BJEV Deal After Apologizing for Dalai Lama Blooper
Dou Shicong
/SOURCE : Yicai
Daimler Gets Green Light for BJEV Deal After Apologizing for Dalai Lama Blooper

(Yicai Global) Feb. 8 -- A forgiving China has signed off on an equity deal under which Mercedes-Benz parent Daimler AG will take a 2.2-percent stake in local carmaker Beijing Electric Vehicle Co., after the German auto giant apologized for quoting the Dalai Lama on social media.

The National Development and Reform Commission, China's top price setter and macroeconomic planner, approved the deal, allowing Daimler's local investment arm to buy 208 million shares from a unit under BJEV's parent BAIC Group for CNY3.05 (USD0.49) a share. The two agreed the terms in June.

After breaking a world record by selling 600,000 vehicles in a single market (China) last year, Mercedes found itself apologizing yesterday for a social media post that paired a photo of one of its vehicles with a quote from the world's most famous monk. China sees the Dalai Lama as a political exile with ambitions to split Tibet, a Chinese autonomous region, from China under the guise of religion.

The deal's approval follows a string of recent blunders by foreign firms that upset the Chinese government and people, including Marriott International Inc. and Delta Air Lines Inc. labeling Chinese regions as separate countries.

BJEV has already confirmed its backdoor listing target: Chengdu Qianfeng Electronics Co. Qianfeng disclosed the listing program last month, which will push BJEV's value to almost CNY29 billion (USD4.59 billion). Its largest shareholder BAIC holds more than 29 percent.

The relationship between Daimler and BAIC dates back to 2005, when the pair set up Beijing Benz Automotive Co., a local Mercedes-Benz production and sales venture. Mercedes, including its Smart brand, sold 610,965 vehicles in China last year to become the world's first automaker to reach annual sales of more than 600,000 units in a single market.

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Keywords: Daimler AG , BAIC Group , BJEV , Chengdu Qianfeng Electronics