China and Thailand Promote OTOP Project's Chinese Market Entrance
Yicai Global
/SOURCE : Yicai
China and Thailand Promote OTOP Project's Chinese Market Entrance

(Yicai Global) April 10 -- The OTOP (One Tambon One Product) project, which aims to support local entrepreneurship and locally made products, has spread into China, allowing China and Thailand, an important hub on the Maritime Silk Road, to strengthen the implementation of China's Belt and Road initiative in ASEAN countries while bringing great opportunities to Thai businesses, People.cn reported, citing the chairman of Thailand's National Regional Development and Reform Commission.

Thailand's OTOP product exhibition, which was jointly organized by the National Regional Development and Reform Commission of Thailand, the OTOP International Trade Organization and the Thai Pavilion Group Co., was held in Bangkok on April 7 and aimed to promote Belt and Road operations and OTOP's move into the Chinese market. Thousands of Thai towns attracted many participants, People.cn reported yesterday.

The chairman of Thailand's National Regional Development and Reform Commission, directors from Thailand's Ministry of the Interior, representatives of Chinese businesses, and OTOP representatives from every province in Thailand witnessed a signing ceremony at an event signaling the entrance of OTOP products into the Chinese market. The occasion added vitality for economic and trade cooperation.

The OTOP project dates back to the reigning period of Thailand's ninth monarch. King Bhumibol and Queen Sirikit launched the OTOP project to encourage the development of local crafts and increase employment. OTOP products promote the protection of natural resources and the environment and incorporate the legacy of Thai history, culture, tourism, art, and customs.

The project has become a policy of the Thai government to raise ordinary people's living standards and promote the country's prosperity and advancement. It is paving a way for local Thai specialties to move to international markets.

China's Belt and Road initiative has attracted wide attention in Thailand. As Thailand is the hub of Southeast Asia, its interconnection with the world shares huge common interests with China's Belt and Road initiative. Thailand is interested in participating in One Belt, One Road. Many Thai people of insight believe that the Belt and Road cooperation between Thailand and China will create a demonstration effect for promoting the plan, help achieve win-win results, and promote the Mekong sub-regional cooperation and growth of the '21st century Maritime Silk Road.'

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Keywords: THAILAND , OTOP , AESEAN