} ?>
(Yicai) Aug. 8 -- BYD will install Canadian media firm Stingray’s popular karaoke singing app in many of its new energy vehicles which will be rolled out in markets around the world, China’s best-selling carmaker said.
Stingray’s app will be seamlessly integrated into BYD’s infotainment system, will support dozens of languages and will provide an engaging and intuitive user experience for all BYD owners, the Shenzhen-based firm said yesterday.
“We are thrilled to partner with BYD and provide their customers with an unparalleled karaoke experience on the go while expanding our brand exposure worldwide,” said Eric Boyko, president, co-founder and chief executive officer of Montreal-based Stingray.
“BYD is fully committed to bringing the highest quality entertainment experiences to our customers around the world,” said Stella Li, CEO of BYD Americas.
“Partnering with Stingray, we’re excited to make driving BYD cars more fun and social than ever before. Everyone loves to sing in the car. Stingray’s unique Karaoke app and comprehensive library of songs is a great fit for BYD drivers and their passengers,” Li said.
BYD’s NEVs are sold in more than 40 countries and regions, including Australia, Singapore, Japan, Thailand, Germany and the UK. The carmaker shifted over 1.25 million units in the first half. More than 70,000 units were sold in the international market, almost double the same period last year.
Editor: Kim Taylor